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 Admission home > Academics > Areas of study > Global Strategic Communication
Major      
Global Strategic Communication
As an international communications student emphasizing in Global Strategic Communication, you’ll learn the tools of mass communication while developing cross-cultural understanding through course work at TCU and study abroad experience.
  • Write foreign correspondence as a student in the only international communications program in the United States.
  • Learn communications principles locally, then use them globally with an internship in London, around the United States or in other countries.
  • Choose an emphasis in news-editorial journalism or advertising-public relations based on your career goals and interests.
  • Develop cross-cultural understanding from courses in a foreign language, geography, anthropology, history, religion, and a minor in a foreign language.
 
The Global Strategic Communication program includes courses like:
FrCommunication in Society
Media Writing & Editing I
Race, Gender & Mass Media
SoAdvertising Principles Public Relations Principles
JrCreative Communications
Communication Graphics
Writing for Strategic Communications
SrChannel Planning & Strategy
Law & Ethics of Mass Communication
International and Intercultural Communications
Research & Evaluation
2 Journalism Elective

* Foreign Language minor and 2 hours of international emphasis courses are required
 
Graduates in the program are working for international advertising and public relations agencies and media organizations.
 

Global Strategic Communication program website
Global Strategic Communication in the Undergraduate Studies Bulletin

 

 

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